Strategy when it matters
Execution where it counts
Helping companies turn strategy into revenue
Market entry, growth, and execution
Strategic Clarity.
Experienced Execution.
I work with founders, leadership teams, and investors to turn strategy into execution and revenue.
I operate where strategy meets execution. That means entering new markets, sharpening commercial direction, and building the systems required to scale.
My approach is hands-on and operator-led. Clear priorities, fast decision-making, and real execution. I’m often brought in when teams need to move from planning to momentum.
Based in Issaquah, WA. Working across the U.S. and Europe.
WHAT I DO
Market entry & expansion
Entering new markets with clarity and execution. From strategy to on-the-ground rollout, I help companies navigate complexity, local dynamics, and early-stage growth.
Revenue & Execution
Turning strategy into measurable revenue. Aligning teams, systems, and priorities so growth is not just planned, but delivered and repeatable.
Strategic Advisory
Senior-level support on direction, prioritization, and execution decisions. Brought in when clarity, speed, and experience are required.
Regulated
Markets
Complex, compliance-heavy environments requiring disciplined execution and operational clarity.
Technology & SaaS
Revenue operations, go-to-market execution, and building scalable commercial systems.
Consumer &
CPG
Founder-led and growth-stage brands across supplements, hemp-derived products, and lifestyle consumer goods.
International Expansion
Cross-border manufacturing, sourcing, and market entry across the U.S., Europe, and Southeast Asia.
WHERE I CREATE IMPACT
I operate across industries, business models, and regulatory environments.
While each market is different, the approach remains the same:
clarity, structure, and execution that drives real growth.
CURRENT WORK
I work closely with a select number of companies across markets, supporting growth, execution, and expansion.
LumaG
Next-generation LED lighting company focused on high-efficiency grow technology.
Supporting commercial development, go-to-market strategy, and execution as the company moves toward acquisition.
Working closely with leadership to validate product-market fit and position the business for strategic exit.
Bucky’s (Thailand)
Cannabis dispensary, lounge, and hospitality franchise concept based in Pattaya.
Involved in business development and growth across both cannabis and hospitality verticals.
Supporting expansion, on-the-ground execution, and long-term brand positioning in a fast-evolving market.
Eastside Estate Company
Estate sales and liquidation business serving
the greater Western Washington area.
Leading growth, operations, and revenue execution across local market expansion.
Focused on building scalable systems and increasing deal flow in a highly competitive local market.
AdvenTrue / LIFT / ModHerb
Consumer brands and eCommerce platforms focused on functional products, supplements, and hemp-derived formulations.
Driving end-to-end execution across brand, go-to-market, and revenue systems in direct-to-consumer environments.
Overseeing digital infrastructure, customer acquisition, and retention across multiple product lines.
STRATEGY • GO-TO-MARKET • GROWTH • EXECUTION • ADVISORY •